Before setting the sales price of your house, we will prepare a Comparative Market Analysis (CMA). This valuable analysis will indicate the listing price of similar houses in the area, as well as the prices at which those houses actually sold. The analysis will also give us information about houses that are currently on the market; and information about houses that were on the market, but did not sell.

Next, we’ll discuss your goals in selling the house. Everyone who sells a house has different goals that need to be taken into consideration when determining the selling price.

• Is your goal to get the maximum sales price for your house?If so, are you willing to have your house on the market for many months
• Is your goal to sell your house quickly?If so, are you willing to sacrifice some of your potential profits in order to sell quickly?
• Are you determined to establish a balance between selling your house quickly, and selling it at the top end of market value?If so, are you willing to make compromises to achieve this goal?

Market conditions will play a major role in setting the sales price of your house. We’ll take into consideration such factors as: how quickly houses are selling in your area, current interest rates, the strength of the school system, and whether it is a buyer’s or seller’s market. Then, we’ll work together to determine a listing price targeted to meet your home-selling goals.